0800 073 0762
Fallows Way, Whiston, Merseyside L35 1RZ &
Shearwater House, 21 The Green, Richmond-Upon-Thames, London TW9 1PX
solutions@transactis.co.uk
to Transactis – we enable you to take timely, accurate and informed action by putting relevant data at the heart of your business. Our resources, experience and knowledge are helping our clients to transform their customer management and communication.
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We turn raw customer data into insight and give you the capability to take action to acquire, retain and manage your most vital asset - your customers.
Hear what some of our clients have to say and see how we’re enabling them to deliver efficiencies, increased profit and enhanced experiences for their customers.
Transactis is a culture of innovation and excellence. We thrive on solving problems for our clients.
The cornerstone of most marketing programmes, customer acquisition is on everyone’s agenda.
Transactis can identify new high performance prospects for your business, each one with a proven track record of buying through the mail or via the internet. Acting on insight into buying behaviour, product preferences, offer receptiveness and by integrating print and digital channels we deliver you responsive campaigns that inspire consumers.
Keeping customers longer and encouraging them to buy more is a serious challenge in today’s marketing environment.
Building relevant customer insight is essential in order to segment individuals and drive an effective targeting strategy. Transactis has developed a range of solutions to help you understand and act on individual buying behaviours, trends, spending capacity and motivation to respond. We can help drive churn management, up-sell and cross-sell and provide incremental uplift in your win-back campaigns.
Understanding customers, identifying opportunities for increased sales, spotting risks and being able to act on this insight is key to business performance.
By delivering a comprehensive suite of services that utilise a complete view of consumer behaviour to take timely, targeted and relevant action Transactis enables organisations to deliver efficiencies, increased returns and a more compelling customer experience.
CDMS have a wealth of expertise in the Public Sector built through delivering efficiencies and compliance across citizen data and the production of transactional and promotional communications over multiple channels.
Our solutions deliver efficiencies across the whole communication process. Our expert resource, secure technology platform and managed service infrastructure alleviates the need for your organisation to go through the painful processes of having to select and manage multiple providers of technology solutions
We believe a complete view of customers is the best platform for intelligent marketing.
At Transactis, we utilise our know-how and our award-winning software, DataHealth®, to transform raw data from fragmented sources into a 360° single customer view. What’s more, we can host it, build in automatic cleansing, and provide in-depth analytics – meaning your customer and prospect data is accurate, accessible, and always at the heart of your communications.
Keeping your data in optimum condition is a constant challenge.
To meet that challenge, we have developed an extensive range of data cleansing services, incorporating powerful data management tools and a variety of industry-leading reference data sets. We start with a comprehensive data audit, which provides a complete view of the state and quality of your data and highlights all the opportunities for rapid data improvements. From there we can de-duplicate, verify, enhance, append, suppress – every process necessary to give you complete confidence in your data.
Get vital additional data for vital additional insight.
Even if your customer data is up to date, you might be missing out on some vital insight that the addition of simple lifestyle, transactional or behavioural data can provide. We can append simple address, phone and email data to open up new channels of communication, or provide lifestyle and demographic data to help you segment and profile customers (and prospects) and target them with more relevant offers. Not only can you learn more about your customer base, you can also ensure you waste none of your precious marketing resource.
Acquiring relevant and profitable new customers is essential to every business. We know how.
We can build a prospect list with the best possible potential for customer acquisition. Access to our proprietary transactional data pool means we can offer prospect data sourced from up to date information on more than 35 million UK consumers. We know how much they spend, what motivates them to buy, what they buy and when – a pre-defined and ready to use prospect universe that will enable you to target potential customers accurately, quickly and with maximum potential for success.
Take the credit for a lucrative Christmas.
Towards Christmas the UK population will spend approximately £300 per person on gifts and a similar amount again on socialising. This accounts for the £14.5bn we spend every year on Christmas Spending. A vast amount of this is spent on credit cards especially where now more than ever there is an even greater propensity to make these purchases over the internet.
We have analysed our database of 35m mail-order spenders to produce a group of individuals who regularly spend in the months preceding Christmas. These have been categorised according to their pattern of spend over the last 3 years and also by the total value of spend in the months of October, November and December.
Take the stress out of January Sale Buying.
January sale shopping is an extremely stressful experience with advertising encouraging individuals not to miss out, increasing queues and travel to the shops. This all works to the favour of companies wishing to offer the convenience of home shopping for sale goods. We has analysed our database of 35m buyers to identify those who buy from brands that promote sale goods and have done so in previous years. They have been categorised according to pattern of spend and by their average spend in the sale months of January and February of the past 3 years.
The unique All Seasons list is a database of garden products buyers, with data pooled from a combination of well known gardening brands. These affluent, direct mail responsive consumers have purchased garden products such as plants and furniture via mail order, internet and telephone.
The E-buyers database holds data pooled from a combination of well-known online retailers. The affluent consumers on this file have made transactions over the internet with purchases including children's merchandise, garden, health, home interiors, wine and a range of other consumer durables.
The unique House-Proud list consists of buyers of home interior products, using data pooled from a combination of well-known brands. These affluent, direct mail responsive consumers have purchased home interior products such as soft furnishings, home accessories, outdoor living and garden furniture via mail order, internet and telephone.
This database holds data about health product purchasers, pooled from a combination of well known brands. These affluent, direct mail responsive consumers have purchased health products such as vitamins, health supplements, books and health aids, via mail order, internet and telephone.
The unique Mail Order Mums database holds data pooled from a combination of well-known brands. These affluent, direct mail responsive ABC1 females have purchased children's toys, clothes and furniture via mail order, internet and telephone.
The unique Bon Viveurs database holds data pooled from various upmarket food and drink retailers. These highly affluent, direct mail responsive consumers have purchased fine wines and gourmet food via mail order, internet and telephone from various sources.
The Grey Prospects list holds data pooled from a combination of well-known mail order and direct sales brands. These affluent over-50s have purchased via mail order, internet and telephone and the file offers a source of proven direct mail responsive consumers suitable for a variety of marketing communications.
Vision from Transactis is a powerful new way to gain insight into your customers external spending and behavioural habits. With this knowledge, better communication and contact strategies can be formulated to increase performance and response of your customer promotions. Vision enables you to understand what each of your customers is doing across all of their favourite brands. You can then build the picture you need to ensure you maximise the use of this key intelligence.
With its easy to use desktop interface, using Vision lets you easily segment your customers, create quick and insightful customer analysis, derive tactical contact strategies and output discrete mailing files for campaign inclusion. And you don’t need technical expertise to use it, it has been built with the marketer in mind.
Whether you employ a database approach to marketing or buy lists to fulfil your marketing goals, the team of analysts at Transactis will enable you to get the most out of your data. Action Analytics employs a number of methods of statistical analysis depending on the data available, desired outcome and best practice techniques for a given situation.
Includes:
Propensity Modelling
To determine the likelihood of an individual acting in a certain way – great to identify cross-sell and up-sell opportunities
RFM (Recency, Frequency, Monetary Value) Modelling
This involves appending Transactis data to a client’s data set, to determine how they differ and enable identification of prospects in the database that match the client profile
Segmentation
Segmentation can be done on many levels – demographics or behavioural for instance, and it provides a mechanism to monitor the dynamics and migration of customer groups. It also enhances the effectiveness of modelling.
LTV (Life Time Value) Modelling
This involves assessing individuals over the customer lifecycle and contains elements of current and predicted future value.
We will help you maximise potential from every customer communication.
Making sure you have a clearly defined customer and prospect contact strategy is essential for effective customer lifecycle management. Transactis can help you get the most from every communication while avoiding over-targeting. A robust contact strategy should lie at the heart of your campaigns – and getting it right means the ability to send highly targeted, relevant and right-time communications to your customers and prospects.
Forward thinking for maximum response and return on investment.
Whether you need to acquire new customers, reactivate lapsed customers or even send a regular monthly mailing, Transactis can plan every step of the campaign so you can meet your goals, come in within budget and feed back the responses to make future campaigns even more successful. Optimising campaign performance involves a combination of accurate customer data and the application of intelligent analytics – two things that we do well! Our campaign management platform lets you run test campaigns to discover the best variables, automate successful, repeatable campaigns and deploy new campaigns quickly and with confidence.
Complete measurement of campaign performance for continuous improvement.
Comprehensive analysis on how all your campaigns are performing is vital to asses cost and return on investment, and also to improve future campaign design. We can provide an end-to-end view of your campaigns to generate real insight into how your customers respond – all delivered in easy-to-understand analysis reports. Need to make changes on the fly? Not a problem – we can make changes instantly, even if the campaign is live, and all without costly rework.
The design and creative content of any marketing communication is vital for getting your message across. Whether it’s for a direct mail piece, website, catalogue or brochure, our creative team produces innovative concepts and high-end artwork that packs a punch and gets you the results you need. From writing copy to brand development, we offer a complete service encompassing full end-to-end design and project management.
Give your communications real impact!
Ideas, designs and new directions for effective communication – we’ve got them! The creative team at Transactis has an impressive track record in creative concepts, graphic design and art direction. Whether you want to highlight a call to action, emotionally engage, inspire or intrigue, we can create the copy, images and artwork to ensure your communications really stand out – with complete consistency across multiple channels.
A revolutionary process to manage digital assets
At Transactis we have a fully integrated suite of pre-media services to manage and prepare graphic content for any medium. We can optimise graphics and artwork whatever the purpose, and provide any type of image manipulation you require. With our system you get complete visibility of your artwork, instant 24/7 access to it, and we even offer remote proofing and sign-off – so your images are easy to find, easy to manage, and you can be confident in their quality.
Getting the right information, to the right people, at the right time and via the right communication channel is essential as consumers interact with your organisation in ever more complex ways.
Our approach is about much more than applying images and information to a communication – it is about making your documents more effective and efficient by utilising the latest technology alongside available insight, images, and messages to deliver timely, integrated and relevant communications.
Our state of the art facility means we can offer a full range of printing, finishing, enclosing and fulfilment services – tailor made for your requirements and always at the best possible price.
We can deliver:
Accuracy, security and timeliness are the minimum requirements for any transactional communication. We provide an end-to-end managed service encompassing data, document composition, document production and mailing.
Your communications are created using the latest technology in a purpose built facility and supported by proven and accredited production processes to deliver your statements and bills in the most effective way.
Most businesses today produce transactional customer communications, but many are missing opportunities by not realising the potential of these documents as an effective marketing tool.
Transactional documents are proven to hold more consumer attention – and making use of space within these documents for marketing messages can be highly effective and cost-efficient.
We are able to use your customer data alongside insight within the Transactis data pool to identify the right offers for each individual. Utilising our document composition expertise and full-colour variable print technology we can then deliver fully personalised marketing messages for every customer on a document they always read.
Transactis offer a complete, fully-integrated suite of design, pre-media, content management and print production services for catalogue and brochure publishing.
We have developed our operation over many years through managing end-to-end catalogue production and supporting multi-channel product image presentation for clients such as Shop Direct Group.
As a leading provider of solutions in the retail & home shopping sector, we deploy our expertise and technology to help clients to:
There is a vast array of postal products and services available in the liberalised market - making the right choices can significantly reduce the cost of your mailing.
As campaigns and mailings vary in size, weight and volume, and postal solutions change over time, finding the right solution every time you mail can become an arduous process.
We use our expert knowledge to offer cost-saving postal solutions for sorted UK and international mailings, unsorted post and packets.
We can remove complexity and help you to make the right decisions - because we're one of the UK's largest Direct and Transactional mail houses, we have strong relationships with various postal suppliers, saving you money on postage costs without compromising on delivery times.
We can execute email campaigns of all sizes – from one-off emails to multi-wave, event-triggered emails that integrate with other channels. We also provide personalisation, whether basic or with full variable content depending on customer type.
Our technology provides superior deliverability along with full tracking – giving valuable real-time, in-campaign insight into recipient behaviour.
Personalised microsites, or Personal URLs (PURLs) are becoming an invaluable component of marketing campaigns, as they enable both integration of print and digital channels and tracking of customer behaviour for additional insight.
PURLs can easily be added to a direct mail campaign as a response channel to present highly personalised, highly relevant offers based on what you already know about customers.
More and more organisations are providing electronic statements for their customers in response to increasing environmental concerns, not to mention the opportunity to reduce Print and paper costs.
Transactis offer an e-statement solution that integrates securely with clients existing e-commerce infrastructure without impacting on data storage. Integration ensures a seamless solution for the end customer – who can access their information within their existing secure account area.
The same cutting edge document composition capabilities are applied – allowing for full-colour, fully personalised messages and promotions to be added based on an understanding of customer preferences and purchase behaviour.
Transactis utilise their fully integrated publishing capabilities to deliver a fully searchable, electronic version of each publication. Also provided is the capability to zoom into images and embed links to provide additional information – e.g. errata, dimensions, links to technical websites.
This can be invaluable for reducing call times in call centres where there are many printed publications in circulation, and the majority of inbound calls relate to information presented within them. For one Transactis clients, accessing information in the printed publication was taking over 50 seconds per call on average.
The Transactis virtual publication solution can also have a transformational effect on prospect campaigns – where response rates would make sending a printed catalogue or brochure cost-prohibitive. The catalogue can be embedded within an existing website or provided to a customer as a link.
Established in 2000, Betfair is now the world’s largest online betting exchange, handling over 5 million bets every day from a customer base of over 1 million.
They used three primary channels of communication with their customers; telephone, email and direct mail. No matter which channel they used, every campaign had to go through their data warehouse team, typically taking between 3 and 5 weeks to set up. For a direct mail campaign, Betfair would have to extract the data, make selections and exclusions, then send the data to a bureau for cleansing. Not only was this time-consuming and inflexible from a marketing point of view, it would also incur a £2000-£3000 cost each time.
Betfair wanted a better view of their customers as they were missing valuable marketing opportunities, and having trouble identifying individual customers with multiple accounts. They also wanted a database that could be cleansed, enhanced and updated rapidly to enable better customer analytics as well as faster execution of campaigns.
Using behavioural, historical and transactional feeds, CDMS built a Single Customer View database that updated daily, meaning the data was never more than 24 hours old, and the marketing team had access to the previous days behaviour every morning. Additionally, the database included automatic cleansing capabilities alongside data profile enhancement, so the customer base could be more accurately profiled. The database also meant that selections and exclusions could be easily carried out based on fresh, detailed behavioural and transactional data. Campaigns are now deployed in a managed environment enabling execution, tracking and adherence to right-time, right-channel contact strategies.
The project was completed on time and within budget, and Betfair were able to realise the benefits immediately.
CDMS has built a bespoke, online portal designed to enable marketers to access, understand and analyse the customer data within the SCV autonomously, and Betfair are now hitting their marketing targets and ready for sustained and innovative campaign activity.
Damart, the major international mail order company, currently have 2 million active customers and aim for an annual customer growth rate of 10%.
Damart were relying on a traditional linear approach to running campaigns, and needed a cost-effective and time-efficient database solution to drive their customer acquisition and retention programmes. They also needed greater insight into their customer and prospect base that could drive future campaign activity.
After reviewing Damart’s existing mailing and operational processes, Transactis developed an integrated solution using it’s revolutionary desktop marketing tool, Vision. Vision provides access to exactly the right prospects for each offer, plus all the tools required to create targeted direct marketing and get powerful customer and prospect insight – all directly from a desktop. Vision was delivered in phases that minimised disruption to existing business operations, and web access to Vision meant minimal IT input was required.
Using Vision, Damart can:
The benefits to Damart and overall campaign results since using Vision have been outstanding.
Damart’s Marketing Director John Bottomley comments...
“Vision has given us more control and better results from our direct marketing, over-delivering in almost every respect. Campaign timings have been slashed and costs have significantly decreased because we now buy data more effectively. Vision has already paid for itself and the improved response it is able to generate means our campaign ROI is consistently on the up.”
Transactis transform Shop Direct Group catalogues to a digital customer service tool for contact centres.
Shop Direct Group (SDG) is the UK’s leading online and home shopping retailer, with a customer base of over 5 million and sales of up to £1.6 billion. Headquartered in Speke, South Liverpool, the Group’s nine brands include: Littlewoods, Additions Direct, Empire Stores, Choice, Great Universal, Kays, Littlewoods Direct, Littlewoods Ireland and Marshall Ward.
SDG is renowned for its commitment to customer care and since 2005 has implemented a dedicated initiative called Customer 1st to ensure that customer service remains at the heart of the enterprise. With a business model based on distance selling, it is vital to deliver customer service to a high standard when a customer does get in contact. Contact centres are therefore important links with the customer and in 2008, as part of continuous improvement, SDG looked at ways to further improve the service provided through this channel.
As an industry leader, it is important that SDG continues to present the right merchandise at the right price. To support the growing number of products on offer, SDG publishes different types of catalogue a year across all its brands to inform consumers of the variety products and services on offer. The publications are classified as main book, mid-season book, leaflets and brochures.
With an impressive one in three households in the UK owning one or more of SDG’s catalogues (Autumn/Winter and Spring/Summer issues), contact centres needed to have numerous copies of the catalogues across all the company’s brands. Contact centre agents require access to all printed materials to answer enquiries effectively, reinforce brand reputation and up-sell or cross-sell products.
Briony Cole, Process Improvement Project Manager at SDG, explains, “Our seven contact centres would need to receive the hard copies of publications following the print run. However, with hard copies, they can go missing, pages become defaced after regular and long-term use, pages may begin to drop out and it is costly to house the numerous publications in each contact centre.”
SDG runs seven contact centres based in Sunderland, Preston, Worcester, Bolton, Burnley, Newtown and Crosby, as well as a small group of home-workers. Ensuring printed catalogues are housed at these sites (across the nine brands and in all their different forms), creates an added logistical burden, whilst also posing a storage problem for home-workers.
Importantly, the use of printed catalogues to answer customer queries meant that contact centre representatives had to physically find a copy of the relevant publication from a central storage point, bring it back to their desks and manually sift through it to locate the right product. “We estimated that it was taking our advisors approximately 50 seconds just to access the correct product in the relevant publication,” adds Cole.
To resolve these challenges the idea of producing searchable digital catalogues was developed. Cole comments, “In September 2008 we were ready to start developing the virtual books and selected Transactis because they provided us with a solution that gave us the look and feel that we wanted. They also manage the production of our hard copy catalogues and digital assets which meant that we were able to deliver a pilot in only two months – an impressively fast turnaround.”
Transactis works closely with SDG’s marketing and publishing team to put together the catalogues for publication throughout the year. In order to do so, the marketing solution provider has a dedicated print management and creative team who utilise the latest technology for online proofing, digital asset management and production print.
Cole explains, “Once the catalogue is signed off to be printed in hard copy, it is at this point that the digital file is produced by Transactis which will eventually become the virtual book. Programming the file to allow photographs to be magnified, pages to be flickable and text searchable is all carried out by the team at Transactis. The digital catalogue is then checked by us and it is made available to all the contact centre advisors across SDG’s intranet.”
The virtual book is identical to the printed version in every way and was launched internally as ‘Virtual Books’ in January 2009.
Since using Virtual Books, SDG has seen a numerous benefits in contact centre service provision. The greatest impact has been on the ease of providing relevant information to the customer. Customer service representatives are now able to access the relevant page in real-time without having to leave the customer on hold or schedule a call back in order to find a hard copy publication.
Moreover, the Virtual Book provides additional benefits which were not available with the print editions. These include:
The ability to up-sell or cross-sell products is also achieved at the click of a mouse. Whereas previously the advisor would have spent time finding and riffling through a publication to answer a query, the time saved can now be spent on providing additional information and promoting different products that could be of interest. For example, an advisor can access stock availability (through a separate internal system) at the same time as looking at a product in the Virtual Book; if it is out of stock they can quickly find other similar products using the search function and potentially saving the sale.
The benefits to customer service operations has resulted in enthusiastic feedback from contact centre agents. Cole reports, “For us, Virtual Books is about being able to see a publication that a customer gets and be confident that what you’re seeing is exactly what the customer is seeing. The positive response from our staff across the contact centres has been fantastic. Many feel that it is a positive evolvement as far as their work is concerned. Some have even said how relaxing it was to flick through the pages as you can turn the pages over interactively!
“The Virtual Book was designed to be easy to use. The training time we put aside for each agent was 30 minutes. We have found however that on average, agents have understood how to use the Virtual Book within 10 minutes so it is a very intuitive tool.”
An additional benefit of producing Virtual Books is the significant reduction in environmental impact achieved through the paper savings. Previously, ten thousand copies a year of the main books (over 1000 pages) would be sent to the seven contact centres, as well as copies of all the leaflets (varying from 6-120 pages in length). “Good business practice dictates that we keep 10 per cent of this stock in contact centres for contingency purposes, nevertheless, there is a considerable paper saving now being made annually,” adds Cole.
Print, postage and storage of these publications is also saved by the business. The cost of these savings is estimated to be £220,000 over the next year.
“The ease of electronic storage means that we are able to keep an archive of catalogues. We aim to have a rolling library of up to four years of publications to ensure that we cover all the queries that customers should have from previous items purchased. This archive facility once again has important customer service element to it.”
Cole concludes, “Working with Transactis on Virtual Books has meant that we were able to deliver this project on time. They really do listen to what the customer wants, have a positive attitude which helps to continually push progress forward, yet can provide solutions that are creative in design and scope. Whilst it is early to measure customer feedback, the positive response from our contact centre staff is encouraging. Subsequently, the business is looking at ways to continue to develop Virtual Books for customer service delivery.”
The flexibility of the solution created by Transactis means that there are a number of further applications for digital catalogues, including:-
Transactis creates insight from customer transactions and enables clients to act and communicate at an individual level. Using our unique data resources, specialist knowledge and innovative technology, we deliver products and services that facilitate better, faster and more informed decision-making to generate greater efficiencies, profit and an enhanced experience for your customers.
Innovation is a driving force at Transactis and we’re constantly bringing fresh solutions into the marketplace. It’s not just what we do that’s different, it’s how we do it. Commitment, enthusiasm and a passion about delivering the very best in performance, commercial insight and customer service defines us and what makes us different. Come and see for yourself.
CDMS restructured its business under the Transactis banner in December 2009, taking the name of the transactional data company it acquired less than 12 months before.
By merging the two operations it was possible to combine their complementary services and assets to create a powerful new offering. The new combined entity brings together the scale and range of secure database marketing capabilities that CDMS has established – it handles 1.5% of all UK mail and 7% of all B2C mail – with the retail transaction data pool Transactis has built through the 160 home-shopping and online brands that make up its membership.
We can trace our company history back to the earliest days of large-scale mail communication – printing and distributing pools coupons and customer mailing as J&C Moores Ltd in the 1920s. A focus on continual improvement and investment in expertise and new technology has ensured that we have been able to do more than just keep pace with developments.
By 2009, CDMS had grown to a £70m business – earning industry accolades for database management and marketing solutions for a diverse client base that includes HM Revenue and Customs, Betfair and Shop Direct Group. The acquisition of Transactis in December 2008 presented an enormous opportunity to enhance the existing capabilities in both companies and develop new services.
Launched in 2003, Transactis entered the UK DM industry with a ground-breaking concept that has transformed the way in which marketers can target their customers and prospects. High volume transactional data from over 26 million consumers integrated with key lifestyle and credit data has introduced new fresh insight and new possibilities when it comes to choosing who to contact, when and with what message.
We are now shaping the future of how our clients operate by using the latest data management techniques to turn large volumes of data into actionable insight. Using cutting edge content management, document development and cross channel communication we allow our clients to act on this insight to communicate and manage on a large scale at individual level.
The security and use of our clients’ data is of paramount importance to us. We are proud to be at the forefront of managing data securely – we are one of only 3 non-government entities pioneering secure electronic transfer of data in the public sector via the Government Gateway.
Our Liverpool site is regularly audited by our public and financial sector clients, and our Information Security Management System has been ISO 27001 accredited. Our newly built in-house Data Centre securely hosts in excess of 100 billion customer records on behalf of our clients.
Recognising that our clients’ data is a major brand asset and a sustainable source of value governs how we deal with consumer privacy.
We are not only concerned with delivering value for our clients by monitoring costs, we also help our clients to manage their impact on the environment. We help our clients to reduce wastage through more targeted communications, and where possible to reduce the volume of paper that is used in customer communications by migrating them to digital channels.
Where printed communication is absolutely the right medium to communicate with customers, we ensure that paper is appropriately sourced – we buy 26,000 tonnes of paper from sustainable forests from the worlds leading paper suppliers for our clients each year.
Our Environmental Management System has been ISO 14001 accredited – and strict waste management within our production processes has enabled us to reduce the proportion of our paper waste going to landfill by 25% in the last 18 months
The individuals who interact with your organisation and how you manage those interactions are critical to your success. We recognise that making timely, accurate and informed decisions is vital – and that this requires your partners to understand not only how to deliver the services that you require, but how and why these services work for your organisation.
Delivering the right service, first-time, on time, every time is paramount and this governs our committed approach to continual improvement. Our Quality Management System has been ISO 9001 accredited – our client engagement and change management processes ensure that we deliver for clients based on a complete understanding of the impact on their business.
David has over 15 years experience in leadership roles within customer loyalty and marketing services organisations, and has an impressive track record of building businesses. Prior to joining Transactis, David was Managing Director UK Retail, at Dunhumby Ltd, where he led their strategic and commercial engagement with Tesco, and General Manager of Dunhumby Ireland Ltd where, over an 18 month period, he doubled revenues and profitability.
As CEO of Transactis, David is responsible to the shareholders for setting and driving the company’s data led strategy and vision, embedding a client centric culture, building an industry leading management team, delivering the agreed corporate goals and objectives (financial and non-financial), overseeing the day to day operation and delivering sustainable growth and incremental shareholder value.
Before joining Transactis, Jonathan had various business development roles, culminating in over 7 years as Associate Director at Equifax plc, where he was responsible for the development and management of strategic alliances and partnerships.
As Strategic Partnerships Director Jonathan will be responsible for building and managing all strategic alliances at Transactis. He will ensure that Transactis continues to provide innovative products and solutions to clients through all commercial partnerships, and will also be responsible for identifying opportunities for new joint ventures.
A Fellow Chartered Accountant with a Degree in Economics and Accounting Gareth started his career in Deloittes (audit, business services and management consultancy) and left to take a Finance Director role at Argyll Foods northern wholesale business. Following this, Gareth then joined Littlewoods Stores as Financial Planning Controller and was later involved in the development of the Littlewoods Property portfolio.
Gareth joined Transactis in 1998 as Finance Director, where he has responsibility for managing the entire accounting function, including the development of effective financial policies and procedures. He is also involved in the strategic planning and delivery of group forecasts and budgets, and ensures the company meets all its financial and legal obligations while providing advice and guidance on financial strategy.
Peter joined the Transactis management team in December 2009 from consulting firm Everymind, where he helped organisations implement processes to improve client management.
Peter has successfully led sales and account management teams in the advertising and marketing sector for over 20 years. Peter was Commercial Director of Experian’s Prospect Targeting business, helping a wide range and scale of clients maximise ROI from data-driven marketing activity.
As Commercial Director at Transactis, Peter is responsible for leading the commercial growth of the business. He will identify and pursue all opportunities for client development and will ensure that all products and services developed by Transactis are focused on solving real business issues for clients.
Sam is a commercially focussed business leader with a proven track record in developing and implementing effective client solutions at a strategic and operational level. Prior to joining Transactis Sam spent three years at Otto UK, heading up a business unit that delivered substantial sales growth. Before Otto, Sam spent six years with Shop Direct Group within the Financial Services division.
As Client Director at Transactis, Sam provides a vital senior level focal point and has built an elevated strategic client engagement model which will strengthen client relationships while optimising opportunities.
Dave joined Transactis in 2006 as Product & Marketing Director. In this role he was pivotal in the launch, development and implementation of Vision, our market-leading prospect and customer database solution. Dave was also key in establishing strategic partnerships with clients such as Damart and Reader’s Digest.
Dave has overall responsibility for the development and release of new products, and also ensures existing solutions are adding maximum value for our clients and meeting the needs of the wider market.
Previously, Dave worked at Equifax, first within risk management and later as Head of Marketing Products where he was key in identifying and growing innovative data solutions for the direct marketing industry.
Ian has worked in a number of senior executive positions for marketing and data led organisations performing Business Development, General Management and Service Delivery roles. Prior to joining Transactis, Ian along with 3 fellow directors underwent a successful MBO and transformation of a hardware and services business into a data warehousing consultancy and implementation business with a range of corporate clients such as Vodafone, GSK and HBOS.
As Operations Director at Transactis, Ian is responsible for the build and successful delivery to the customer of all products and services that underpin the business strategy. His chief focus is maintaining a responsive and flexible delivery organisation to fully support the evolving proposition and to put the customer at the heart of what Transactis do.
James is a commercially driven executive director of information services with over 20 years experience. Throughout his career he has set the agenda for business and ICT transformational change for some of the most dynamic retail, telecommunications and financial services organisations in the UK and western Europe including O2, BT Cellnet, Phones4U Group, Intrum Justitia and DX Communications.
As IT Director and member of the executive board at Transactis, James is responsible for setting the strategy for information services and enterprise architecture to leverage customer value from the award winning database marketing and customer insight platforms. His responsibilities extend to support of business change and new product development as well as day to day operational management of the data centre and IT support functions.
Leonie joins Transactis with extensive experience in client delivery and transformational change. Leonie has held roles in change management, software delivery, consultancy, communications and training, across organisations in the retail, telecoms, utilities, finance and banking sectors. Previous employers include Project One, Otto UK, Experian-Scorex, GE Money and Ventura, where Leonie has left a trail of successful implementations in her wake, many of which continue to deliver annual financial and intangible benefits several years on. Leonie most recently left business consultancy to join the Transactis team.
As Business Performance Director on the Executive Board at Transactis, Leonie is responsible for successful Project Delivery, for managing the “Our People” strategy, and for Internal Quality and Business Improvement. She also plays a key part in ensuring that a high performance culture is embedded across the whole Transactis business.
Transactis Liverpool
Fallows Way
Whiston
Merseyside
L35 1RZ
0800 073 0762
Transactis London
Shearwater House
21 The Green
Richmond-Upon-Thames
London TW9 1PX
0208 939 1111
CONSUMER SERVICES DIVISION
Email: consumerservices@transactis.co.uk
Post: FAO Data Compliance Officer at
our London office address
Phone: 0208 939 1150
A new office for Transactis London
21 Jul 2010 | 4:33 pm
As of Monday July 26th, the new address for our Richmond office will be: Shearwater House 21 The Green Richmond-upon-Thames TW9 1PX Switchboard: 0208...
Transactis wins contract with Avis Europe
21 Jul 2010 | 4:32 pm
Transactis have secured a major new contract with car hire firm Avis Europe, which will see them providing various document services around invoices a...
Free Home Shopping Forum – Profit Through Insight
8 Jun 2010 | 11:11 am
Transactis are hosting a free, one day event on July 1st 2010 at the Radisson Edwardian Mountbatten in Covent Garden, London. During the course of the...
A new office for Transactis London
8 Jun 2010 | 11:11 am
As of Monday July 26th, the new address for our Richmond office will be: Shearwater House 21 The Green Richmond-upon-Thames TW9 1PX Switchboard: 0208...
Transactis wins contract with Avis Europe
8 Jun 2010 | 11:11 am
Transactis have secured a major new contract with car hire firm Avis Europe, which will see them providing various document services around invoices a...
Damart Slash Campaign Timelines and Improve Targeting With Transactis Vision
8 Jun 2010 | 11:11 am
Desktop marketing tool enables Damart to transform customer and acquisition communications programme by placing insight and pooled transactional data...
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